Watching Manny Pacquiao on pay-per-view win (as always) his fight against Oscar Larios, something surreal caught my attention. There were ads adorned all over his boxing shorts, and he even put on a red cap with the McDonald's logo, making him a walking advertisement akin to NASCAR drivers. What's next, are they gonna tattoo their brands on him? In fact, when he was being interviewed with his usual carabao English, I was expecting him to say: "And to all my fans, go watch the movie based on my life, now showing in theaters everywhere."